How to use video to market your business online
Graphically design and learn to use video SEO and social media. Make sure your business has business handcrafted digital medias photographs and relevant organic page ranking text articles, that are engaging,mand promote social media sharing and liking. This will be very hard and arduous time-consuming process but now there’s a new tool available that makes it a whole heck of a lot easier to achieve and saves a lot of time in the process.

The iPad offers a unique platform and interaction that has never been accessible to small business owner’s as an online marketing tool before. The very nature of the iPad’s touch screen configuration allows the user to engage in a hybrid fashion that reaches back in time to when the painter or artist still had a brush and an easel as a palate; while still offering the freedoms of efficiency given by technology and the computer.

(function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = “//connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.3”; fjs.parentNode.insertBefore(js, fjs);}(document, ‘script’, ‘facebook-jssdk’));

The result: a new form of “mobile marketeer” is on the rise with the next coming generation of tablet savvy youth. But first, this brings up a much bigger, more important issue: The world wide web has changed now, into something it’s never been before. Much the same as the iPad gives the individual complete creative control over their environment, the web now does the same through social media. High powered audio, video and graphic design were once elusive and expensive and required an “in” into the industry in order to be around the expensive equipment I’ll give you a perfect example:

Let’s say you want to digitally brand an online marketing logo that would be the identity of your business when seen online through social media. I was doing marketing for my father’s very prestigous, high-end design/build cabinetry shop. They’ve been in business for forty years, and they’ve had a website up for the last 15. Their website was their only form of online marketing for themselves, and they didn’t know SEO, so their was little for them to actively continue doing to ensure that their website traffic grew.
The introduction of social media (the simplified and more emotional, personal, and colorful version of the original Blog concept) has completely changed the way a small business owner can interact and pursue potential customers or clients. The introduction of social media represents the beginning of “the corporate individual”. It used to be that websites were just for business, because they required time and money, and the rest of the internet world was identified by their email, window shopping webpages and “browsing”. Hence web “browser”. The web was once composed of only three main things: business websites, which is the evolution of the physical storefront into the digital window. Then their were chatrooms, were social individuals could mingle about common interests.
Finally, there were blogs. this is the original “middle mqn”. post different ideas as articles or essays to be read, reviwed, and shared amongst the interested, so that knowledge could take the next leap of evolution into the collective conscience that we call the world wide web……
So, it’s is important to remember that the circus we see now in front of us is no more than a templated, branded and packaged niche aggregate of the “big three”, browsers, minglers, business. (change browser to chatroom/mingler, then the thrid one is shared individual and business common knowledge)
Think forward to the evolution of capitalism, supply/demand, and the socio-economic trend of saturated industry. When there is a higher demandof the individual as it’s own business entity. would stand to reason that this major shift in the way we do business will occur (if it’s not plainly already happening before our eyes).
When there is a lack of universal knowledge about most things, we are intristically ill-equiped to expect more than what we get and hardly to choose from whom we get it from. Meaning if your roof needs major repair, and you know nothing about roofing, and there aren’t hardly any roofers, then you have to hope you get treated fairly and the best you could hope to choose or demand from their proffesionalism is that they are insured and hopefully someone can give you a word of mouth reference…….
Now, back to reality, and enough of my dad’s generation. MY generation has instant access to all the references, reviews, research that it wants, in order to find a fair bargin or honest seri=vice. Also, there are more than enough professionals in just about every industry that one can almost choose from one that they personally like, for whatever inane reason, mabye just becuase they remind them of someone they like, or they are similar in one way or another. he point is, gone is the fear of who your’re dealing with and gone is hopeining you like the one you poick. here are so many that you can pick the one you like, and he has to do well, or he knows he’ll never get referral work again, becuase you’ll pick another business.