Marketing your business online can be a major shift in your local businesses’ strategy this year. Paper print marketing, word-of-mouth and a law of large numbers mass mailing system, have been the only avenues for small business in the past. Getting more effective exposure than paper print, i.e. radio advertising or tv
Now there is a much more fair marketing game for small business, that’s able to be played online. The web now can hold, distribute, and upload, as much video and media content, as you desire to have out there online.
For the first time, there is a universal platform for all business to market on, where statistics can now prove that the majority of consumers either are, or will be soon, using each month. T.V, has eluded much of small business advertising because of it’s lofty price of production, but now the platform is free and number one ROI digital media medium is affordable.
The platform is the internet and the modus operandi is creative, organic, engaging video. Period.
Also occurring now, is the ability for everyone to have 1080p HD camera video capability on the go, and easily upload that media to the web.
Online video marketing commercials, or creating a video production tv online reality show, for the engagement of your social media demographic is the key to organic content video advertising within social media, aka the most effective and affordable way to successful market you small or local business.
This provides the combined ability for small business to market on a universal platform, with the number one most conveyable media, to as many people as they are willing to put the effort into reaching. In a nut shell, giving all local and small business a fighting chance to market their product or service in their community and beyond without an unrealistic price tag on the marketing.
Video is the major focus of all of these shifts. Radio has been great, but T.V has been king, and for the simple reason that the radio doesn’t give you a visual image of what you are hearing, and T.V does. It reaches more senses and leaves less to the imagination, thus subconsciously increasing the chances dramatically that the media will be remembered, and even more importantly, associated with that brand or company, when it is remembered.
It’s not that other forms don’t work, it’s just that they are not as good. They may work better in different environments or unique situations, but if the opportunity is there, there isn’t a better form of media to get your point across and be remembered than video. Period. So, small business, you better not be camera shy if you want to gain ground on the most affordable marketing platform that consumers are on constantly.
Today is not much different than that it is just framed packaged and template it in a different manner that looks very much confusing and very different from what it used to be. Nice and it’s specifically the web is represented an organization and a database of people thoughts and content marketing is all about the ability to drive catalog and predict these things that is why we have seen
That is why we have seen the upcoming of so many free services offered online is because of the search to gain the membership of the individual
Every time a company offers a product or a service like Facebook where you can socially interact they gain the ability to get your email and your bracelet invitation information and your friends information in a way to contact you and your friends in a way to listen and follow what it is you’re talking about what you doing what you like….. this is the greatest sought after holy grail of marketing
Back to reality what this means is there is a free platform governed by no specific individual where every individual smaller local business get market themselves with the same rules under fair governance regulation
That translated it what it means for your small business is Google makes the rules it’s Fairgate everybody and if you pages of the roles and stay creative original organic and media-based you’ve got a chance to show up to your client or consumer